Kelly Haman
Senior Category Merchandise Manager @Swanson Health
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WORK HISTORY
Senior Category Merchandise Manager @Swanson Health
Fargo, ND, US
Manage a diverse product portfolio of SKUs, ensuring optimal product assortment aligned with consumer demand, category trends and business objectives • Innovate new house brand products based on consumer demand, market trends and product gaps• Own and take accountability for budget KPIs, forecasting and execution of the product mix• Partner with UX team for best in class on site customer journey and product discovery• Leverage data insights to inform marketing strategies, promotional campaigns and product positioning• Collaborate cross-functionally with Marketing, Pricing, Analytics and Global Teams to drive sales through a cohesive omnichannel strategy• Manage and mentor a team of three, overseeing vendor relationships, category-level analysis, industry research and execution of growth initiatives
EDUCATION
University of North Dakota
Accounting
Moorhead Technical College
AAS in Finance, Finance
ABOUT KELLY HAMAN
Senior Category Merchandise Manager at Swanson Health
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