Kelly Goeke
Global Demand Generation Lead at 3M
- Role
- Global Demand Generation Lead at 3M
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Kelly Goeke
Experienced marketing leader with a proven ability to define and drive successful B2C and…
Experience
Global Demand Generation Lead
Sep 2021 — Present
Leads global marketing campaigns to gain awareness and drive product demand by utilizing customer insights.• Partners with Global Business team on development of annual Marketing Plan, including key priorities, new product introductions, target market segments • Leads development and management of Global campaign toolkits, including: creative assets, digital experiences, media planning strategy and channel and sales enablement• Enables marketing campaign activation in 40+ countries across the world• Manages lead generation and nurturing strategies that leverage marketing technology stack • Provides Subject Matter Expertise and best practice sharing to business and country marketing teams on key integrated marketing specializations
Education
University of Wisconsin-Eau Claire
BBA, Marketing
1996 — 2000
Augsburg University
MBA
2005 — 2007
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