Kelly Friedrich
Senior Sales Manager | E-commerce & Wholesale Key Accounts Expert | DrivingGrowth through Data-Driven Strategies and Team Leadership
- Role
- Kam, Wholesale Key Account at adidas
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Kelly Friedrich
Dynamic and results-oriented Senior Sales Manager with 18 years ofexperience in multi-channel retail, specializing in e-commerce and wholesalekey account management. Currently leading initiatives at Adidas to optimizeonline sales and enhance customer engagement on platforms like Amazon. Ihave a proven track record of driving significant growth through strategicsales planning, data analysis, and cross-functional collaboration.My passion lies in mentoring high-performing teams and adapting salesstrategies to meet evolving market conditions. I thrive on developinginnovative solutions that not only meet consumer demands but also elevatethe overall shopping experience.With a strong focus on inventory optimization, customer relationshipmanagement, and marketing execution, I am committed to deliveringexceptional results and fostering continuous improvement in salesperformance. Let\'s connect to explore new opportunities and share insightsin the ever-evolving world of retail and e-commerce!
Experience
Kam, Wholesale Key Account
Aug 2022 — Present · Portland, OR, US
Lead cross-functional teams to drive brand initiatives and optimize productselection, resulting in record-breaking sales growth. Collaborate withdigital teams to execute strategic marketing tactics and refine salesstrategies based on data analysis. Achieved a 48% growth in Adidas’ apparelbusiness on Amazon within two years.
Education
Lynn University
Business Bachelor of Business Administration (B.B.A.) Emphasis in Fashion Marketing, Fashion Merchandising
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