Kelly Cess
Editorial Director at OLLY PBC
- Role
- Editorial Director at OLLY PBC
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Kelly Cess
I\'m a strategic creative kind of gal with a decade of experience in the CPG space. I possess a keen understanding of the importance of a cohesive brand experience and how it impacts a business\'s growth and scale. I’m an empathetic leader who believes creative work can only be as strong as the morale of the creative team. Top two fave things about what I do:(1) nurturing cross-functional relationships & team dynamics (2) finding disruptive solutions to big business challenges.I know the most impactful creative juggles undeniable truth, whimsy, and warmth.(Lots more hot takes on effective creative where that came from.) I value kindness, cultural competency, and serial commas. Geriatric MillennialGemini (Libra Rising), no idea what that means.“Kinda Cool” Step MomGrade A FancyThe contents of this page are written by me, a human. But I know how to use AI.
Experience
Editorial Director
Mar 2024 — Present
The visionary of creative strategy and editorial direction across every creative expression of the brand—from digital to 360-Campaigns, Packaging, Innovation, and In-Store Marketing. Serve as gatekeeper of the integrity of the OLLY voice, tone, and editorial principles. Foster consumer love and help evolve OLLY into a relevant, relatable, and purpose-led brand. Lead a dream team of phenomenal copywriters and content strategists.
Education
Dominican University of California
Bachelor of Arts (B.A.), English with a Writing Emphasis
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