Kelli McCumber
Senior Manager, Marketing Project Management @ FNBO | Driving Collaboration & Operational Success
- Role
- Senior Manager, Marketing Project Management at FNBO
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
Experience
Senior Manager, Marketing Project Management
Jan 2021 — Present
Manage team of direct reports to success with flawless and timely execution of all marketing campaigns using proven project management methodologies-Enhanced focus on process optimization to drive efficiency, accuracy, and cross functional alignment; reduced speed to market, identified process automations and hand off reductions, and implemented risk mitigation solutions-Cultivate a positive, solutions-focused department culture through professional yet personable communication and collaboration-Provide guidance and direction for team members managing multiple projects across a diverse set of channels; evaluate scope creep, prioritization, roadblocks, and capacity-Maintain governance and oversight of all campaigns; product owner for project management tool utilization, improvements, enhancement and automation roadmap, and adoption-Ensure team understands impact of all technical aspects of campaign and offer setup inline with business goals and KPIs-Collaborate with leaders across the organization to identify impacts, overlaps, synergies, and opportunities between projects and initiatives-Team supports setup and execution of over marketing campaigns per year, technical setup of approximately 1,500 promo codes per year, completes on average 15-18 audits per year, hosts approximately 15 stand ups per week.
Education
Midland University
Master of Business Administration - MBA, Project Management
2017 — 2017
Creighton University
Human Subject Social/Behavioral Research, Humanities/Humanistic Studies
2012 — 2015
Creighton University
Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services
2009 — 2013
Skills
- Entrepreneurship
- Program Development
- Management
- Event Planning
- Entrepreneurial Management
- Communication
- Communication Skills
- Microsoft Office
- Sales
- Powerpoint
- Web Development
- Public Speaking
- Marketing Strategy
- Program Management
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