Kelley Shannon
- Role
- Senior Vice President, Marketing & Customer Experience at Bozzuto
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Kelley Shannon
Throughout her tenure, Kelley has been instrumental in spearheading innovation through…
Experience
Senior Vice President, Marketing & Customer Experience
Oct 2019 — Present
Responsible for brand development, customer experience, digital and performance marketing strategy, and activation for 300+ apartment communities nationally. Leads a 40-person team in a growing portfolio of multifamily apartment communities nationally, producing dozens of successful brands, marketing plans, campaigns, websites, collateral and more. Oversees digital strategies related to website design, SEM, social media, email marketing, reputation management, and display advertising.
Skills
- Customer Retention
- Strategic Planning
- Market Planning
- Social Media Marketing
- Public Speaking
- Marketing Management
- Segmentation
- Product Management
- Social Media
- Advertising
- Product Development
- Marketing
- Crm
- Brand Management
- Lead Generation
- Media Planning
- Forecasting
- Leadership
- Brand Development
- Competitive Analysis
- Team Management
- Marketing Communications
- Search Engine Marketing (Sem)
- Marketing Strategy
- Selling
- Strategic Partnerships
- Account Management
- E-Commerce
- Online Advertising
- Online Marketing
- Digital Strategy
- Product Marketing
- Strategy
- Analytics
- Management
- Direct Marketing
- Marketing Research
- Integrated Marketing
- Digital Marketing
- Email Marketing
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