Kelley Poston
Marketing Maven | Go-to-Market Strategist | Thought Leader | Influential Communicator | Zealous Brand Steward
- Role
- Sr Business Program Manager Microsoft at Blueprint
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Kelley Poston
Consumer-centric product marketing leader with extensive experience in product lifecycle management, omni-channel go-to-market strategies, and cross-functional leadership. Throughout my career, I’ve had the privilege of working with best-in-class brands, taking full ownership of consumer marketing, product launches, and go-to-market execution across diverse retail and digital platforms. My deep understanding of consumer behavior drives my strategic decisions, ensuring that every initiative not only meets business goals but resonates with the end customer. Known for a strategic approach and candid communication with senior leadership, I foster transparency and decisive action to achieve business objectives.Let’s connect if you’re looking for a results-driven product marketing leader who thrives on innovation, teamwork, and consumer engagement.\"
Experience
Sr Business Program Manager Microsoft
Dec 2024 — Present · Seattle, WA, US
Define and lead global communication and engagement strategies that align with M365 business objectives, driving clarity, consistency, and organizational alignment. Influence key stakeholders through effective messaging that articulates business priorities and fosters cross-functional collaboration. Partner across matrixed teams to execute growth-focused initiatives, enhance internal engagement, and support participation in recurring events.
Education
University of Washington
Marketing Communications - An Integrated Approach
Skills
- Business Development
- Digital Marketing
- Negotiation
- Marketing Management
- Email Marketing
- Product Launch
- Online Marketing
- Brand Development
- Segmentation
- Partner Management
- Online Advertising
- Advertising
- Marketing
- Market Planning
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Multi-Channel Marketing
- Business Planning
- Budgets
- Strategic Partnerships
- Account Management
- Marketing Communications
- Crm
- Retail
- Video Games
- Direct Marketing
- Mobile Devices
- Management
- Product Management
- Project Management
- Strategic Planning
- Product Marketing
- Merchandising
- Casual Games
- Analytics
- Strategy
- E-Commerce
- Business Strategy
- Social Media Marketing
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