Keka Dasgupta

Instructor @Schulich Execed

Toronto, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2012 — Present

Instructor @Schulich Execed

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Proactively pitched, developed, and secured into the course curriculum, Canada’s first-ever executive-level course on ethnic marketing at an academic institutionCourse: Developing Ethnic Marketing Strategies in CanadaThis program offers a step-by-step guide to evaluating when and how to integrate ethnic marketing into mainstream marketing efforts. Designed for senior marketers and business developers, this course features numerous case studies, veteran guest speakers including media personalities and a snapshot of emerging trends in multicultural marketing.

EDUCATION

1992 — 1996

York University

BA, Psychology

1998 — 2002

Ryerson University

Post-Graduate PR Certificate, Public Relations

SKILLS

CopywritingPress ReleasesDigital MediaEngaging Public SpeakerWritingBloggingSponsorshipMarketing CommunicationsContent MarketingBrand DevelopmentIntegrated MarketingSpeech WritingSocial MediaBrand ManagementMarketing StrategyBusiness DevelopmentDigital MarketingStrategic PlanningPublic RelationsInternal CommunicationsMedia RelationsAdvertisingStrategic Communications CounselStrategic CommunicationsStrategyEthnic MarketingManagementNew Business DevelopmentPublicitySocial NetworkingSocial Media MarketingRetailB2bLeadershipCommunications PlanningEntrepreneurshipCorporate BrandingEvent ManagementDigital StrategyCrisis Communications

ABOUT KEKA DASGUPTA

Help your leaders become unstoppable like powerhouse brands, and catapult your…

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Keka Dasgupta — Instructor at Schulich Execed in Toronto, CA | Unifers