Keith Richey
B2B Marketing Executive | Ex-LinkedIn, YouTube | Advisor at Bessemer Venture Partners | Husband and Father
- Role
- Operating Advisor at Bessemer Venture Partners
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Keith Richey
Enterprise marketing executive with 20+ years accelerating growth for B2B companies, from startups to Fortune 500.Helped 10X two of LinkedIn\'s businesses to $4B+ combined revenue. Led 150-person team with $80M+ budget at LinkedIn. Recently led creator product marketing for YouTube. Currently an Operating Advisor at Bessemer Venture Partners and fractional marketing exec. Built marketing teams from ground up: scaled acquisition to $450M+ sourced acquisition bookings, and $600M+ influenced customer bookings. Outside work: family man, mentor, outdoor enthusiast, musician.
Experience
Operating Advisor
Nov 2022 — Present · San Francisco, CA, US
Advise portfolio companies (including Apron, GlossGenius, Klook, WiredScore, Subtle Medical, Beyond) on brand and GTM strategy to accelerate revenue growth
Education
Pomona College
BA, Math & English
1996 — 2000
The London School of Economics and Political Science (LSE)
MSc, Global Media & Communication
2003 — 2004
University of Southern California
MA, Global Media & Communication
2002 — 2003
Skills
- Advertising
- Digital Strategy
- Management
- Social Media Marketing
- Analytics
- Business Strategy
- Social Media
- Customer Insight
- Competitive Analysis
- Market Research
- Digital Marketing
- Marketing
- Brand Management
- Marketing Strategy
- Consumer Insights
- Strategy
- Marketing Management
- Lead Generation
- Qualitative Research
- Communications Planning
- Integrated Marketing
- Marketing Communications
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