Keith Obrien
Ghostwriter and Content Strategist who builds his own tools | Turning complexity into clear, compelling content | Ghostwriter for F500 and startups | Shipping daily
- Role
- Content Strategy Consultant at Gather
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Keith Obrien
I founded and run Total Emphasis, a global content strategy operation based in Brooklyn, NY. I\'ve worked with 80+ clients, from Fortune 50 companies to venture-backed startups. I work across enterprise technology, financial services, consulting, and marketing. From LinkedIn posts to bylines and blogs to website copy and sales decks, executives and companies contact me when they need to sound smart without sounding corporate. I build LinkedIn strategies that turn executives into thought leaders. I write SEO content that drives actual traffic. I create bylines, white papers, and campaigns that cut through the noise because they have something real to say.I\'ve helped global brands and scrappy startups alike. Ran publications like PRWeek and DMNews. Ran P & Ls at social media agencies. Ran content at a fertility industry SaaS startup. Now running Total Emphasis from Brooklyn.If your content sounds like everyone else\'s or, more importantly, not like you, we should talk.
Experience
Content Strategy Consultant
Apr 2023 — Present · New York, NY, US
Ghostwriter and content strategist serving Fortune 500 companies through this NYC firm. In 2024, produced 75+ pieces for a large technology consultancy as part of a 165-piece SEO initiative that now drives 43% of their marketing traffic. Specialize in making complex enterprise tech, cloud, and cybersecurity topics clear and searchable.
Education
Syracuse University
Bachelor's degree, Magazine Journalism (BA); Entrepreneurship in Emerging Enterprises (BS)
1997 — 2001
Skills
- Press Releases
- Digital Media
- Social Networking
- Publishing
- Corporate Communications
- Public Relations
- Media Relations
- Editorial
- Web Analytics
- Integrated Marketing
- New Media
- Blogging
- Social Media
- Editing
- Journalism
- Content Management
- Online Advertising
- Leadership
- Strategy
- Strategic Communications
- Community Management
- Social Media Marketing
- Digital Strategy
- Crisis Communications
- Content Strategy
- Marketing Strategy
- Digital Marketing
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