Keith Draper
Director of Corporate Media
- Role
- Director of Corporate Media at Usa Managed Care Organization Usa Mco
- Location
- Phoenix, AZ, US
- LinkedIn followers
- 500 followers
About Keith Draper
Creative Art, Web and Production Director for several publications, ad agencies as well…
Experience
Director of Corporate Media
Usa Managed Care Organization Usa Mco
Mar 2015 — Present
As the Director of Corporate Media, I report directly to the CEO. I am responsible setting strategy and overseeing execution for corporate positioning and messaging. This position is responsible for developing, coordinating and implementing managements strategies and programs to support each line of business, key executive staff functions as well as overall corporate reputation; identifying and analyzing public opinion and media coverage trends and determining targets of opportunity to promote corporate initiatives and positions; interfacing with senior management and corporate project leaders to develop strategies and tactics for various audiences; and establishing, developing and maintaining mutually beneficial relationships with key outside partners.
Education
Northern Illinois University
Bachelor's degree
1981 — 1986
Northern Illinois University - College of Business
Marketing
1982 — 1985
Skills
- Certified Indd Expert
- Social Media
- Corporate Identity
- Flash
- Web Design
- Direct Mail
- Email Marketing
- Integrated Marketing
- Illustration
- Brochures
- Adobe Creative Suite
- Logo Design
- Photography
- Publications
- Indesign
- Photoshop
- Certified Ps Expert
- Marketing Strategy
- SEO
- Advertising
- Dreamweaver
- Illustrator
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