Keith Meagher
Director of Product Management @BrightEdge
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WORK HISTORY
Director of Product Management @BrightEdge
Montreal, QC, CA
Retained over 50 at-risk customers by leading a cross-functional team of data scientists and engineers to develop BrightEdge Volume, an AI-driven algorithm that provides exact match search demand where Google data falls short. Drove a 10% increase in keyword research adoption within two months of launching Data Cube X, by leading end-to-end design, development, and go-to-market. Reimagined the product to unlock new use cases that future-proof SEO for the era of AI-generated search. Raised the NPS score of Instant from 22 to 51 in 8 months by delivering improved user experience and unlocking new use cases with simplified workflows through user interviews, roadmap prioritization, and iterative product enhancements.
EDUCATION
Brock University
Postgraduate
Concordia University
Bachelor of Arts
SKILLS
ABOUT KEITH MEAGHER
As Director of Product Management at BrightEdge, I lead a multidisciplinary team across product, design, QA, and engineering to deliver solutions that help enterprise teams adapt their SEO practices to a rapidly evolving generative AI landscape.With more than a decade of experience in B2B SaaS, I specialize in building data-rich platforms that transform complexity into clarity. My work sits at the intersection of product strategy, design thinking, technical execution, and go-to-market alignment.I focus on solving real business challenges with practical, high-impact solutions. I lead with transparency, curiosity, and a strong bias toward action. At the same time, I bring structured confidence by setting guardrails that encourage ownership and turn experimentation into real progress.How I drive customer value: Create focus and alignment across competing priorities Balance vision with practical, iterative execution Keep teams grounded while navigating rapid change
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