Keith Mayberry

About Keith Mayberry

I\'m Keith, a senior product and operations leader with over a decade of experience building and scaling B2B software, with a focus on CRM, PRM, and systems integrations. I\'ve led cross-functional teams, architected internal platforms, and managed everything from product roadmaps to large-scale data migrations. My strength lies in connecting strategy with execution, turning high-level ideas into practical systems that deliver real results. Throughout my career, I’ve worked with startups, enterprise clients, and fast-growing teams to improve operations, enhance customer experiences, and develop tools that solve real business problems. I enjoy digging into workflows, simplifying complexity, and helping teams work smarter. Outside of work, I’m a dad of five, a motorcycle rider, a fan of the outdoors, and a lifelong prog rock listener. Whether I’m refining a roadmap or navigating a mountain trail, I’m always curious, always learning, and always building something better.

Experience

1. Sr Product Manager & Chief Operating Officer

   Start Studio

   Sep 2021 — Present

   Led product strategy, operations, and delivery at Start Studio, a dev and design shop serving high-growth B2B SaaS companies. Oversaw the successful launch of 10+ software products, guiding teams from concept through discovery, design, development, and release. Combined strategic planning with hands-on execution across product, operations, and emerging technologies, including AI and automation.Highlights include-Delivered over 10 full-cycle products across SaaS, CRM, PRM, and workflow automation-Drove internal SaaS development that quadrupled company revenue within two years-Led AI-powered initiatives including ad content generation, enterprise search, and design-to-dev automation-Architected and launched a custom CRM and live chat platform that improved client response time and engagement-Managed integrations with HubSpot, Salesforce, and custom APIs-Directed transitions of financial and partner systems to support scale and efficiency-Built repeatable internal processes across project management, HR, and finance for high-growth teamsEntrepreneurial at heart and customer-first by instinct, I focus on solving real problems and guiding teams toward outcomes that make a difference.

Education

• Brigham Young University

  Bachelor of Science - BS, Exercise Science

• Brigham Young University

  Bachelor of Science (B.S.), Physiology, Pathology and Related Sciences

  2011 — 2015

• Bakersfield College

  Associate of Science (A.S.), Human Biology