Keith Juhola

Vice President of Sales & Marketing @FAMCO

Nampa, ID, US
MOBILE NUMBERS
+15•••••••68

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WORK HISTORY

Nov 2024 — Present

Vice President of Sales & Marketing @FAMCO

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Nampa, ID, US

Promoted to Vice President of Sales & Marketing in recognition of strong performance and achievements in 2024- Launched email marketing campaign direct to HVAC contractors, leading to an immediate increase in sales of $50K in 2 months and overall e-commerce growth of 4%- Conceived and executed a new go-to-market strategy to create demand with contractors, stimulating pull-through sales in wholesale distribution, leading to market share gains in Texas and the Southeast- Created a new position, Contractor Development Manager, to take advantage of opportunities to better target contractors, builders and specifiers, generating growth 6% in excess of overall market growth

EDUCATION

1988 — 1992

University of California, Berkeley

B.A., Economics

N/A

University of California, Berkeley

Bachelor of Arts - BA, Economics

1995 — 1998

San Diego State University

Master of Business Administration (M.B.A.), Management and Marketing of Technology

SKILLS

Salesforce.comKey Account ManagementP&LStrategic PlanningCompetitive AnalysisContract NegotiationSellingInventory ManagementBusiness PlanningLeadershipProduct DevelopmentCross-Functional Team LeadershipForecastingB2bCustomer RelationsPricingSales ManagementP&L ManagementProduct MarketingBuilding MaterialsNegotiationSalesAccount ManagementStrategyManagementTeam BuildingSales OperationsPricing StrategyManufacturingCustomer ServiceOutside SalesNew Business DevelopmentInternational SalesNational AccountsMarketing

ABOUT KEITH JUHOLA

Vice President of Sales for Fresh Air Manufacturing and member of the senior leadership team, leading the sales and marketing mission for the HVAC and roofing channels. Previously VP Business Development at Privacy Glass Solutions, SVP at Old Mill Brick, GM at Huttig, VP Business Development at BMD and VP Sales & Marketing at ODL.

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