Keith Jones

WORK HISTORY

EDUCATION

ABOUT KEITH JONES

Keith\'s a father, husband and seasoned design leader who\'s spent over 20 years helping build some of Canada\'s biggest brands. In 2017 he founded \' & Good® Company\' — a Branding Consultancy that uses design for good. Global entities like The NBA, Manulife, Shutterstock, Nespresso, and Intuit hire him to help design and launch world class brands, digital platforms and experiences. His focus — growing social and environmental ideas through quality, value and a shared vision of a bold new future. Beliefs: Creativity will help solve the greatest challenges facing our generation. And in order to succeed, a new approach to management consulting is needed — transformation led with purpose, executed with strategy, and driven by morals. Speaking: Keith\'s spoken at design institutions, on the corporate stage, and had a post secondary program built around his agency and charity models. He\'s educated and inspired at TEDx, DesignTO and other major events. Charity: Keith is the Co-Founder of ‘Brandvan®’ an National Charity. Brandvan gives away free branding to some of the most innovative and impactful charities in Canada. With 13+ initiatives, 50+ volunteer creatives, and almost km on the road — this self funded charity harnesses the power of Crowdsourcing For Good. Background: An award winning creator, Keith\'s helped rebranded national telcos, launched professional sports teams, and helped lead the spatial design for the largest workplace transformation program in Canadian history. In his journey to fix, make, and problem solve — he\'s taken on the role of design thinker, design doer, strategist, architect, general contractor, industrial designer, writer, photographer, creative-philanthropist, philosopher, and most importantly — father.__ Key Projects: Workplace Of The Future We helped Rogers redesign over 3M square feet of office space in the largest workspace transformation in Canadian history. Mobile Grocery Stores We helped Leftovers transform a decommissioned city bus into a modern, mobile grocery store / chain. Language Learning App We helped Linggo brand an app and platform that helps people with Autism and Aphasia learn how to communicate. Broadcast Partnership We helped secure and launch a $5.2B / 12 year broadcast deal between Sportsnet and the NHL, the largest in Canadian history.