Keith Crumpler

About Keith Crumpler

Currently:Multi-disciplinary analytics professional with 14 years of experience enhancing, optimizing and/or growing organizations\' businesses units, partnerships, and consumer products.+ Data visualization specialist with expertise in data project management and strategic executive level communication.+ Key liaison and communicator between business and technical teams, specifically related to external partnerships, product performance, analytic tools and strategic decision making.+ Passionate personnel/team developer with increasing strength in organizational and cross functional training.+ Experienced analyst with key contributions in creating and leading strategic frameworks promoting data driven decision making cultures.+ Mentor and adviser to high school students, college/graduate students and young professionals.Outside the Offices:• Health & Wellness Aficionado• Certified Nutrition Coach, Certified Personal Trainer, Certified Wellness Coach• OCR Junkie (Obstacle Course Running [i.e. Spartan Races, Tough Mudders etc.])• Road Race Runner • Mental Health Advocate• Mindfulness Practitioner (Yoga/Meditation)• Outdoor Adventurer • Personal Development Bibliophile• Tech-Head• Sports Enthusiast• Food Buff• HGTV FanaticBackground: I’m originally from The Bronx New York and am a first-generation college and advanced degree graduate. I’ve been continuously blessed in my life and career with individuals courageously taking chances on me when I needed it most and therefore have a strong passion in doing the same for others (pay it forward). I’m especially interested in helping former student athletes and any persons from underrepresented backgrounds navigate the obstacles and challenges inherent in career development. Coming from these communities myself, I remember how challenging these transitions were and hope my experiences can aid others to soar even higher while I simultaneously continue forging ahead in my own journeys.

Experience

1. Data Strategy & Analytics Team Leader Enterprise Sales

   The Clorox Company

   Dec 2023 — Present · US

   Lead data strategy within enterprise\'s sales division to enhance technologies, empower teams, and maximize data investments.+ Lead a large team of senior analytics professionals focused driving the enterprise’s Sales growth from actionable and strategic insights, standardized dashboarding/reporting, refined automations, and enhanced data pipelines.+ Oversee end-to-end project management and deployment of customer data integration into Azure.+ Institute data utilization protocols and governance principles as the enterprise’s sales performance data domain owner.+ Responsible customer data P&L and for maximizing the value from key data investments such as Power BI, Luminate, Circana, Profitero, Similar Web and Alteryx.+ Create initiatives and trainings to foster comfort and adoption of newer data tools and practices.

Education

• Cardinal Hayes High School

  New York State Advanced Regents Diploma

• University of Rochester

  Bachelor of Arts Degree, Psychology

• Hofstra University

  Master of Business Administration, Business Analytics

Skills

• Google Analytics
• Fundraising
• Social Media
• Data Entry
• Data Analysis
• Analysis
• Program Management
• Customer Service Operations
• Microsoft Office
• Administration
• Community Outreach
• Google Adwords
• Spss
• Sas
• Nonprofits
• Fitness Training
• Blogging
• Research
• Coaching Staff
• E-Commerce
• Customer Service Training
• Digital Marketing
• Non-Profits
• Coremetrics Analytics
• Visio
• Professional Mentoring
• Team Management
• Strategic Planning
• Project Management
• Product Marketing
• Merchandising
• Teaching
• Event Planning
• Microsoft Excel
• Marketing
• Coaching
• Business Planning
• Video Editing
• Site Optimisation
• Online Marketing