Keeva Blades
- Role
- Strategy Director at Republica Havas
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Keeva Blades
Driving healthcare brand growth by turning complex science into strategies that connect…
Experience
Strategy Director
Nov 2022 — Present
After my work in marketing oncology brands, I broadened my expertise to direct-to-consumer marketing. I became acutely aware of health inequities and redirected my passion toward collaborating with brands to develop culturally relevant marketing strategies for diverse audiences. My commitment further extended to creating community programs in underserved areas, with a primary focus on education and fostering meaningful connections.
Education
The University of the West Indies Cave Hill Campus
Bachelor's Degree, Biology/Biological Sciences, General
1996 — 2000
Penn State University
Doctor of Philosophy, Biobehavioral Health
2004 — 2008
Skills
- Strategy
- Competitive Intelligence
- Statistical Modeling
- Research
- Report Writing
- Analytique
- Problem Solving
- Report Development
- Data Analysis
- Primary Research
- Biologics
- Customer Insight
- Market Analysis
- Learnability
- Market Research
- Digital Media
- Training Delivery
- Analytic Thinker
- Research Design
- Analytics
- Project Management
- Report Design
- Oncology
- Flexibility
- Pharmaceutical Industry
- Competitive Analysis
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