Keesha Smith
Content Manager at Tarkett
- Role
- Content Manager at Tarkett
- Location
- Cleveland, OH, US
- LinkedIn followers
- 500 followers
About Keesha Smith
I\'m a content marketing professional with 20+ years of experience in copywriting, content…
Experience
Content Manager
Aug 2017 — Present · Solon, OH, US
Responsible for the written content of all brand marketing communications across paid, earned, and owned channels within an internal agency organizational model. Collaborate with internal stakeholders across product management, product design, digital and brand marketing, sustainability, segment strategy, and executive teams. Define key messaging pillars for each vertical of the business, develop brand platform, and execute consistent voice and tone across deliverables. Develop, present, and refine emotive advertising concepts. Manage internal team members and public relations agency. Support sales enablement efforts, including RFPs and annuity account presentations. Promoted from Content Strategist + Writer to Content Manager in six months.
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