Keerat Sachdeva
Data Analyst @ Publicis Sapient | GCP Certified ML Engineer | Adobe Certified Adobe Analytics Developer | Data Science | Generative AI | MarTech | Web Analytics
- Role
- Associate, Data Analytics L2 at Publicis Sapient
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Keerat Sachdeva
Data, data everywhere, yet everyone is thirsty for the information they need.\"A thorough and meticulous data professional, helping businesses succeed and quench that thirst by unlocking the full potential of their data• Adept at the complete data lifecycle with 4+ years of experience in transforming data into actionable insights• Proficient in advanced analytics, Machine Learning, and data storytelling to drive strategic decisions• Passionate about solving complex problems and seeking challenging assignments in Data Science and Machine Learning
Experience
Associate, Data Analytics L2
May 2023 — Present · Gurugram, IN
Core member of the client-facing Data Collection and Engineering squad, which manages the Web Analytics tracking for the entire digital estate of one of the world\'s largest FMCG companies, covering web and mobile applications across 90+ markets, enabling them to get the best out of their first-party data collection• Led the squad automation track in deploying, validating, and activating MarTech solutions like Adobe and Google Analytics via APIs and Selenium at scale, which prototyped 20+ Python automation scripts, saving ~70-80% of manual effort worth 40-50$ a day• Led the deployment of a LangChain Agentic AI workflow assisting support teams in the complete Web Analytics lifecycle• Collaborated with Google POCs to build and pitch a LangChain-powered RAG framework for auditing brand discoverability across LLMs, with insights visualized in Power BI• Engineered an end-to-end ML pipeline with Kubeflow and GCP to analyze and predict the churn behaviour of 4K+ customers for a client’s e-commerce website• Built an HDBSCAN-based clustering solution to identify recurring alerts from tools like GA4 and New Relic, leveraging geographic and metadata patterns across websites• Led and delivered three tech talks to multiple stakeholders across 10+ squads and 5+ organizations in the client\'s quarterly Tech & Engineering sessions• Awarded twice in the Learning Mindset category in the annual Publicis Sapient AI & Data COE awards among 500+ data professionals
Education
Maharaja Agrasen Institute Of Technology, Delhi
Bachelor of Technology - BTech, Electronics and Communications Engineering
2017 — 2021
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