Keegan Fonte
AI Founder & Commercial Leader | GTM Strategy | Revenue Growth | Cornell MBA
- Role
- Director of Product Marketing at Primepay
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Keegan Fonte
Over 19 years of crafting and executing marketing strategies to accelerate business expansion, I bring a strategic, customer-centric mindset to every challenge. Currently, at a PE-backed SaaS leader, I’ve architected end-to-end go-to-market strategies for HR and payroll technology solution providers—driving double-digit revenue gains, forging high-value partnerships, and translating customer insights into scalable programs.My cross-disciplinary expertise spans growth, field marketing, brand strategy, digital transformation, product marketing, and event-driven engagement in AI/ML, cloud, SaaS and HCM/HR/payroll. I’ve partnered with global brands such as Sage, Salesforce, ADP and Microsoft to launch breakthrough products and amplify market impact.Armed with an MBA with a concentration Artificial Intelligence & Entrepreneurship from Cornell’s Johnson School, I combine rigorous business acumen with an entrepreneurial spirit. I’m known for building and mentoring high-performance teams, optimizing P&L performance, and aligning marketing investments with broader organizational objectives.An empathetic, visionary leader, I thrive at the intersection of strategy and execution—empowering teams, unveiling new value propositions, and accelerating growth through innovation. I’m ready to leverage this blend of operational excellence and visionary thinking to drive brand leadership and enterprise transformation.
Experience
Director of Product Marketing
Dec 2023 — Present · Philadelphia, PA, US
Education
Hofstra University
Bachelor of Liberal Arts and Sciences, History and Political Science, Minor in Asian Studies
2005 — 2009
Cornell Johnson Graduate School of Management
Masters, Business Administration and Management, General
Skills
- Experiential Events
- Event Management
- Microsoft Office
- Social Media
- Event Planning
- Powerpoint
- Public Speaking
- Adobe
- Photoshop
- Foursquare
- Maintaining Strong Client Relationships
- Strengthening Client Relationships
- Sponsorship Activation
- Integrated Brand Marketing
- Branding & Identity Marketing
- Crm
- Management
- Social Media Marketing
- Advertising
- Sales
- Quickbooks
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