Kecia Coby
- Role
- CMO Co-founder at Hi Neo
- Location
- Redondo Beach, CA, US
- LinkedIn followers
- 500 followers
About Kecia Coby
As an experienced marketing leader, I have built a diverse portfolio, currently serving…
Experience
CMO Co-founder
Aug 2020 — Present
Worked closely with CEO/Founder on all branding and marketing initiatives- including brand positioning, visual identity, voice, copy to provide a unique point of view - Responsible for the company’s marketing strategy, manage all brand marketing and creative asset creation - Oversee all digital functions including website design and social media - Manage brand marketing budget, effectively prioritizing and allocating resources - Research and analyze market / consumer data & trends, utilizing insights to identify opportunities and inform strategy
Education
Fashion Institute of Technology
BS, Cosmetic Marketing
Skills
- Product Development
- Public Relations
- Brand Architecture
- Luxury Goods
- Strategy
- Social Media Marketing
- Entrepreneurship
- Competitive Analysis
- Consumer Products
- Global Marketing
- Retail Sales
- Skin Care
- Product Marketing
- Business Development
- Leadership
- Brand Development
- Market Research
- Marketing
- Management
- Beauty
- Trend Analysis
- Fragrance
- Beauty Industry
- E-Commerce
- Advertising
- Cosmetics
- Creative Direction
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