Kathryn Kc Covert
Marketing & Communications Leader
- Role
- Senior Director, Marketing and Communications at Treasure Valley Family YMCA
- Location
- Boise, ID, US
- LinkedIn followers
- 500 followers
About Kathryn Kc Covert
Senior Marketing Leader with a demonstrated history of working in nonprofit, wellness, health, beauty, entertainment, and technology industries. Skilled in leading teams to success in creative production and operations, social media, marketing strategy, event management, and media relations.
Experience
Senior Director, Marketing and Communications
Oct 2023 — Present · Boise, ID, US
Responsible for the full marketing strategy and strategic plan execution for the Treasure Valley Family YMCA, an association serving members, students, and program participants in the greater Boise area. Oversees all marketing campaigns and materials for membership acquisition and retention, program participation, child development enrollment, sports and camps, overnight camps, races, and events.
Education
Central Michigan University
Bachelor of Arts - BA, Public Relations, Journalism, French
2002 — 2006
Skills
- Marketing Communications
- Editing
- Copy Editing
- Marketing
- Integrated Marketing
- Marketing Strategy
- Budget
- Trade Shows
- Strategy
- Social Media
- Press Releases
- Print Production Process
- Social Networking
- Social Media Marketing
- Event Planning
- Html
- Online Advertising
- Copywriting
- Budgets
- Event Management
- Public Relations
- Media Relations
- Digital Marketing
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