Katie Waite

Marketing and creative project and program manager

Role
Program Delivery Manager, Front Store Marketing at CVS Health
Location
North Attleboro, MA, US
LinkedIn followers
500 followers

About Katie Waite

Driven marketing project manager with a passion for campaign execution and marketing operations. Over 15 years of experience leading the execution of successful multi-channel marketing campaigns. Widely known for a can-do attitude and demonstrated ability to build collaborative relationships. Proven history of delivering complex projects accurately, on time and within budget.

Experience

  1. Program Delivery Manager, Front Store Marketing

    CVS Health

    Nov 2020 — Present · Woonsocket, RI, US

    Project manage a high volume of concurrent successful and impactful omnichannel marketing campaigns while also consistently ensuring accuracy and on time delivery- Move the collective campaign team toward completion of project deliverables while ensuring all adhere to established procedures and delivery management standards- Spearhead development of detailed project plans and timelines that guaranteed on time completion of all project tasks- Leverage Adobe Workfront to perform the majority of project management tasks, including project planning documentation and resource assignment- Serve as the primary conduit between the marketing strategist and design, copy and execution teams in the development of all creative assets- Own all third party vendor relationships including review and submission of SOWs, PRFs and POs- Develop meaningful working relationships with stakeholders and cross functional partners, while simultaneously managing their conflicting expectations and priorities- Construct and distribute campaign related progress reports that give the team a clear understanding of progress and outcomes- Monitor project issues and risks and their impact to project delivery, then develop strategic solutions- Assess and communicate ongoing design and copy resource needs to the creative resource manager to ensure resourcing demands are met- Lead post campaign assessments to identify campaign wins and opportunities for future optimization- Schedule, facilitate and take notes for all internal and external project related meetings- Accountable for keeping up with current industry trends.

Education

  • Johnson & Wales University

    Master of Business Administration - MBA, Marketing

    2008 — 2010

  • Bryant University

    Bachelor of Business Administration - BBA, Marketing

    2003 — 2007

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Katie Waite — Program Delivery Manager, Front Store Marketing at CVS Health in North Attleboro, MA, US | Unifers