Brittany Davis

About Brittany Davis

Dynamic marketing strategist, storyteller, and content creator with 13+ years of experience shaping data-driven integrated marketing programs and building strategic partnerships with a focus on developing co-marketing opportunities with brands-Launching initiatives with brand partners to engage client base, build loyalty, expand market share, and grow sales across digital, social, print, experiential/events, ecommerce channels, and more to drive revenue growth-Laser focus on the client and customer, exceling in identify trends, uncovering high-value opportunities, and formulating strategic direction - resulting in new multi-million dollar revenue streams-Recognized for delivering business-centric results and innovation by CAPs Award, Hearst Unbound 360 Award, and twice as a MIN Integrated Marketing Award finalist

Experience

1. Manager, Ads Marketing - Xumo Stream Box, Tvs & Fast

   Comcast

   Jun 2025 — Present · New York, NY, US

   Spearhead go-to-market strategy and product marketing for Xumo’s advertising business, supporting revenue growth across FAST, live, and on-demand streaming environments. Collaborate cross-functionally with product, sales, content, and marketing to launch high-impact sponsorship solutions, shape client messaging, and drive sales enablement initiatives. Evaluate market trends and competitive positioning to inform product development and campaign strategy. Secured Xumo’s first-ever $100K home screen takeover with FOX, setting a precedent for premium direct-to-consumer sponsorships and opening a new inventory stream for future high-impact buys. Developed and launched six new turnkey tentpole sponsorship packages in first 90 days, capitalizing on seasonal and cultural moments across holidays, sports, and NASCAR to drive advertiser interest and deliver scalable sales opportunities. Build scalable sales collateral and pitch frameworks in partnership with design and sales leadership, enabling consistent storytelling across verticals and increasing RFP conversion rates. Partner with Product and UX teams to inform the development of new ad formats and placements by translating advertiser needs into actionable user experience enhancements.

Education

• New York University

  BA

Skills

• Marketing Strategy
• Social Media
• Digital Marketing
• Advertising
• Digital Strategy
• Social Media Marketing
• Management
• Integrated Marketing
• Marketing
• Sales
• Online Advertising
• Digital Media