Kayla Moten
Client Services Account Coordinator @Roku
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WORK HISTORY
Client Services Account Coordinator @Roku
New York, NY, US
Manage strategic planning, execution, and post-sales activities of CTV media campaigns for M&E clients to drive business goals on the Roku platform.• Collaborate with cross-functional teams to execute campaign activations and optimizations across various Roku products.• Create and deliver in-depth client reports and insights to key stakeholders throughout the campaign to identify key performance trends and execute optimizations to drive efficiencies based on client\'s KPIs.• Track and monitor campaign performance by managing and overseeing daily pacing/performance in Google Ad Manager (GAM) to inform optimizations.• Serve as the lead day-to-day POC for advertiser/ad agency relationships on post-sale campaign management.• Serve as the liaison between the client, Roku creative services, and ad operation teams to support Roku Best Practices and Ad Guidelines on design and approach for assets.• Provide regularly scheduled communications and campaign updates with clients and internal stakeholders to keep all parties informed and on schedule.
EDUCATION
Hult International Business School
Master's of Science
Hult International Business School
Master of Science - MS
Hampton University
Bachelor of Science - BS
ABOUT KAYLA MOTEN
Client Services Coordinator at Roku
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