Kayla Baker

Goal-Oriented, Project Manager, Energetic Connector

Role
Senior Strategist, Foundation Events at Atrium Health
Location
Charlotte, NC, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Kayla Baker

Experienced corporate event strategist and project manager with a proven track record of delivering impactful brand experiences across healthcare, financial services, and nonprofit sectors. Adept at orchestrating seamless events, managing complex projects, and fostering strategic partnerships to drive audience engagement and business success.Skilled in vendor negotiation, cross-functional collaboration, and sponsorship outreach, with expertise in optimizing operational efficiency. Recognized for aligning event strategies with broader marketing initiatives to enhance brand visibility and customer engagement.Holding a Bachelor’s Degree in Marketing and Entrepreneurship from the University of Toledo, I bring a deep understanding of business growth, innovation, and audience-driven strategies. Passionate about crafting experiences that elevate brand narratives and foster meaningful connections.

Experience

  1. Senior Strategist, Foundation Events

    Atrium Health

    Jan 2024 — Present · Charlotte, NC, US

    Lead strategy and execution of high-impact donor events, stakeholder activations, and community-facing engagements, ensuring alignment with organizational priorities and brand standards- Collaborate with leadership and cross-functional teams to provide comprehensive support across communications, finance, and operations functions- Manage budgets and vendor relationships to deliver events that meet fundraising and engagement goals.

Education

  • The University of Toledo

    Bachelor’s Degree, Marketing

    2014 — 2017

  • Mount Saint Mary Academy

    High School, College Prep

    2010 — 2014

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Kayla Baker — Senior Strategist, Foundation Events at Atrium Health in Charlotte, NC, US | Unifers