Cigdem Kaya
New York State Licensed Real Estate Salesperson @Keller Williams NYC
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WORK HISTORY
New York State Licensed Real Estate Salesperson @Keller Williams NYC
New York, NY, US
Engage with buyers and tenants on lease and purchase negotiations with various individuals and multi-unit landlords. Recruit, develop, and mentor new agents. Counsel agents on communication, branding, and negotiation strategies. Receive ongoing recognition for providing exceptional and ongoing customer service. Manage deals under contract to successful closure. Create trust with clients and manage timing and expectations.
EDUCATION
Fordham Gabelli School of Business
Master of Business Administration in Marketing & Information Systems
Columbia University
Artificial Intelligence and Machine Learning in Real Estate
Marmara University
Bachelor of Science in Business Administration
New York University
Certificate, Integrated Marketing Communications
The London School of Economics and Political Science (LSE)
Executive Certificate Program: The Design and Management of Organizations
ABOUT CIGDEM KAYA
With an entrepreneurial mindset and a results-driven approach, I am both a creative problem-solver and a generator of ideas. My solid history of leading sales and marketing initiatives to drive growth enables me to raise awareness and engagement with my target markets to drive growth and profitability. Committed to serving as the voice of the customer (VOC), I take an “outside-in” approach to marketing, meaning that I look at products through the lens of the market rather than leading with features and functions. I focus on market problems and create solutions that solve those problems.In my current role with Keller Williams, I employ empathic listening to understand client wishes, requirements, and limitations to craft strategies that lead to positive outcomes. Within the first 3 months of becoming licensed, I closed 7 out of 45 rental deals in one month in the hyper-competitive New York City real estate market. Previously, I served as director of marketing information with Saatchi & Saatchi, where I collaborated with the firm’s Toyota Retail Group client to launch new products into the New York market successfully. One such initiative I worked on was the launch of the new Tundra, a pick-up truck model. I was part of a team that created a custom website to promote the Tundra and executed a multi-faceted campaign that leveraged broadcast media, grassroots sponsorships, and strategic events to reach the target market. As a result of the team’s efforts, market share increased by in the campaign\'s first year. If you would like to start a conversation about how working together could be mutually beneficial, contact me at k••••••••@yahoo.com.Specialties:Customer Marketing Programs & Growth InitiativesBudgetary Planning, Reporting & OversightStakeholder Involvement & EngagementComplex Reasoning & Problem SolvingStrategic Planning & ImplementationProject Development & ExecutionTeam Collaboration & LeadershipClient Relationship DevelopmentConsumer & B2B MarketingSales Enablement
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