Kavya Kundalia

About Kavya Kundalia

At Kyndryl, I focus on leading organic social media initiatives that resonate with…

Experience

1. Global Social Media Strategist

   Kyndryl

   Sep 2021 — Present · IN

   Lead the organic social efforts for Kyndryl as a Brand. Develop and manage online marketing campaigns for diverse industry lines, driving brand awareness, engagement and traffic. Market/Geo social activation for local social presence.• Own and drive the social media strategy and social media calendar stemming from the strategy.• Drive engagement through effective storytelling concepts, ideas and words. Drive innovative and evocative content aligned to brand objectives, tailored for social channels.• Develop a management system to help govern the social ecosystem and type of content being developed by the GEO social managers to enhance to overall quality of content with a view to deliver better engagement and to protect the brand value/image and to maintain a healthy compliance stance for all the social channels and processes• Spearheading the social activation in geographies. Working closely with the Geo leads to plan and strategize content planning in advance for optimal engagement and social success• Coordinate with other stakeholders and departments as required to ensure that social media aligns with new product releases, advertising campaigns and other significant developments. Collaborate with other teams, like marketing, comms, sales and customer service to ensure brand consistency• Liaise with the agency and the internal team to facilitate creative executions• Working closely with the content to team ensure quality content and an effective content journey for the audience.

Education

• Pearl Academy of Fashion

  post graduate in fashion marketing, Fashion Marketing

  2007 — 2009