Kavyashree K
Digital professional at IBM | Social | Analytics | ABM
- Role
- Digital Strategist (Worldwide) at IBM
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Kavyashree K
Digital and Account Based Marketing specialist, Solutions-focused, meticulous and result oriented professional with over 11 years of a successful career with diverse roles in IBM.
Experience
Digital Strategist (Worldwide)
Sep 2022 — Present · Bengaluru, IN
Develop and implement comprehensive web strategies to drive online traffic and engagement for IBM Z and IBM Power portfolios2.Create marketing & product web pages for the business using AEM & Drupal cms.3. Develop and execute A/B testing strategies to improve4. Collaborate with designers and developers to ensure website design is user friendly and optimized for conversions5. Conduct market research and competitor analysis to identify opportunities and trends in the digital landscape6. Manage and maintain website content, ensuring accuracy, relevancy, and consistency7. Optimize website performance through SEO techniques, keyword research, and content optimization8. Create and deliver presentations on web strategy and digital marketing initiatives
Education
SVKM's Narsee Monjee Institute of Management Studies (NMIMS), Bangalore
Advance Certificate in digital Marketing
2018 — 2019
Malnad college of engineering
Bachelor of Technology (BTech), Industrial and production
2007 — 2011
Skills
- Microsoft Office
- Social Media Marketing
- SEO
- Web Content Management
- Digital Marketing
- Sql
- Project Management
- Html
- Marketing
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