Kavya Ganesh
Brand & Digital Marketing @ Ashirvad by Aliaxis
- Role
- Brand & Digital Marketing Lead at Ashirvad by aliaxis
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Kavya Ganesh
Brand & Digital Marketing leader with 11+ years of experience across manufacturing, fintech, media, and entertainment industries, driving both B2C and B2B growth. Expertise in digital strategy, SEO/SEM, paid media, social media, performance marketing, and lead generation. Proven track record in executing integrated 360° campaigns (TV, digital, influencer, outdoor), enhancing engagement through content, influencer marketing, ORM, and customer lifecycle management. Adept at leveraging AI-driven insights and tools to optimize marketing performance, personalization, and customer experience. Strong foundation in brand research, media sales, marketing solutions and brand partnerships.
Experience
Brand & Digital Marketing Lead
Jun 2023 — Present · Bengaluru, IN
Ashirvad by Aliaxis is the India business of Aliaxis, a global leader in advanced water management solutions. With a strong presence across building, infrastructure, and agriculture segments, Ashirvad delivers innovative and sustainable solutions tailored to the Indian market. As part of a global network spanning 40+ countries, Ashirvad combines local expertise with world-class innovation to address India’s evolving water management needs.Currently leading Brand & Digital Marketing at Ashirvad by Aliaxis, I drive high impact campaigns across paid media, social media and owned platforms to accelerate category growth and customer engagement. My work includes driving digital growth, optimizing performance marketing and integrating AI-powered tools to enhance personalization and retention across B2C and B2B segments.
Education
SDM College Ujire
PUC, Science
2007 — 2009
Kuvempu University
Bachelor's Degree, Business Management
2009 — 2012
Justice K S Hegde Institute of Management - JKSHIM
Master of Business Administration (MBA), Marketing
2012 — 2014
Skills
- Powerpoint
- Microsoft Excel
- Customer Service
- Research
- Data Analysis
- Microsoft Office
- Social Media
- Event Management
- Teamwork
- Team Management
- Management
- English
- Microsoft Word
- Team Leadership
- Business Development
- Human Resources
- Market Research
- Customer Relationship Management (Crm)
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