Kavya Barnadhya H.

About Kavya Barnadhya H.

I’m Kavya Barnadhya Hazarika (KB), a product manager passionate about building user-centric, data-informed solutions that drive measurable business outcomes.Currently at Livspace, I work across pre-sales, growth, and lead qualification funnels, owning initiatives to improve MQL conversion, optimize Salesforce workflows, and scale automation to reduce agent dependency. I collaborate closely with the Salesforce Tech Team, Growth Pod, and in-house Engineering to design seamless experiences for both end customers and internal agents.Previously, I led the Lead Management System (LMS) at IndiaMART, a chat-based CRM used by over 100K sellers monthly, facilitating 14M+ chats and supporting deal conversions at scale. I also interned at JioSaavn, where I designed monetization experiences for audio and display ads.My strengths lie in product discovery, API integrations, communication systems, UX optimization, and building alignment across cross-functional teams. I enjoy working at the intersection of tech, business, and user empathy.Outside of work, I’m a content creator, running a YouTube channel with subscribers where I share piano covers and tutorials. I’m also an avid photographer and enjoy storytelling through visuals.Let’s connect if you\'re passionate about scalable systems, customer-centric design, or simply want to talk about music and product!Belbin Team Roles: Implementer (13)| Shaper (11)| Coordinator (11)Personality Type: Protagonist (ENFJ-A)

Experience

1. Product Manager Ii

   Livspace

   May 2025 — Present · Bengaluru, IN

   Owning AI Automation, Pre-Sales Systems, and Growth at Livspace — reduced agent dependency by 44%, cut CPL by 30–50% across Tier-1 markets, and shipped VoiceBots across Online & Offline channels.🤖 AI Automation & VoiceBots• Scaled AQ Automation engine across leads/month and ~100 agents; tuned GenAI VoiceBot STT/TTS for regional nuances, improving disqualification accuracy by 20pp (<10% error rate)• Launched Offline Pre-Sales VoiceBot pilot (Ahmedabad) — auto-disqualified 20% of leads without agent touch• Diagnosed 3hrs/agent/day of dialer waste; designed Ozonetel V3 migration to skill-based routing with customer-dial-first model Platform & Systems Engineering• Built Salesforce error digest automation (Apps Script + Claude API)- classifies 200+ daily Apex exceptions, pushes to Slack at 9AM IST• Designed HubSpot → WebEngage sync via BigQuery — 54 attributes, 5-min incremental sync via GCP Cloud Functions• Evaluated Salesforce → Meta CAPI + Google Ads architecture post-deprecation; designed custom Apex implementation path Growth, SEO & CRO• 30–50% CPL reduction and ~10% CPMQL improvement via A/B-tested CRO experiments across Pune, Noida, Kolkata• 17% impressions uplift + 5% clicks via dynamic FAQ + Local Business Schema; extended rollout to 5 high-intent page types• Identified ~40 MFA/spam domains draining PMax budget; recommended Content Suitability exclusions + signal realignment• Shipped zero-to-one landing page pilots via Lovable/Replit — 40% faster validation, 30% reduction in time-to-production

Education

• Indian Institute of Management, Ranchi

  Master of Business Administration - MBA, Marketing and Strategy

• Tezpur University

  Bachelor of Technology - BTech, Computer Science and Engineering

• Maharishi Vidya Mandir Senior Secondary School

  AISSE (1-10), Science, Social Science, Mathematics, Hindi, English

• Maharishi Vidya Mandir Senior Secondary School

  AISSCE (10+2), Physics, Chemistry, Mathematics, English