Kavitha Ganesan

Head of Brand Marketing @ TVS Eurogrip | Driving Brand Growth | Digital Transformation | Brand Strategy | Content & Communications

Role
Head of Brand Marketing at Eurogrip Tyres
Location
Chennai, TN, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Kavitha Ganesan

As the Head of Brand Marketing at TVS Eurogrip, I lead the brand and consumer marketing function for one of the fastest growing tyre brands in India. With over 19 years of experience across sales and marketing roles, I have a proven track record of delivering impactful and innovative marketing strategies that drive brand awareness, customer engagement, and sales growth.My specialties include brand management, marketing communications, new product development, and key account management. I have successfully launched and managed multiple brands and products across diverse categories and markets, leveraging my integrated marketing skills. I am passionate about building and growing brands in the omnichannel world that resonate with consumers and create lasting value for the organization.

Experience

  1. Head of Brand Marketing

    Eurogrip Tyres

    Jul 2019 — Present · Chennai, IN

    Manage the Brand and Consumer Marketing function

Education

  • Anna University Chennai

    B.E, Electronics and Communications

    1999 — 2003

  • Vidya Mandir Sr Sec School

    AISSCE, Math, Physics, Chemistry, Biology

    1990 — 1999

  • Bharathidasan Institute of Management Tiruchirapalli

    MBA, Marketing and Finance

    2004 — 2006

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Kavitha Ganesan — Head of Brand Marketing at Eurogrip Tyres in Chennai, TN, IN | Unifers