Kaveh Mama

About Kaveh Mama

Marketing and media industry business development professional with extensive client acquisition, management and project execution experience in both the retail and institutional financial services markets. In-depth expertise in leading specialized traditional, digital and in-person branding and thought leadership media projects for M&A clients such as private equity firms, venture capital firms, investment banks, corporate law firms, management consultancies and technology companies.

Experience

1. Marketing Manager

   Northern Edge Advisors

   Feb 2019 — Present · New York, NY, US

   Selected by Executive Management to a small team to research, choose and integrate a new CRM and Marketing System as well as a Webinar Platform, that improved company efficiency, and marketing and business development productivity, creating more leads.• Worked exclusively with Executive Management on topline marketing strategy, which included project managing and guiding an advertising agency to rebrand BCMS with a new name, brand identity, website, marketing design and collateral. • Spearheaded transition from in-person events to digital events, while increasing lead generation during the pandemic. • Increased lead generation and engagement of prospective clients through content marketing initiatives.• Created content marketing programs, such as, webinars, interview series, and transaction campaigns to both bring awareness to the brand, as well as, create content to engage business owners and the C-suite.• Developed email marketing programs, social media outreach and calling campaigns, to ensure digital and live events were attended and engaged audiences.• Lead all digital events, serving as the day-to-day contact for clients, speakers, attendees and internal teams.• Established alumni program for clients, to ensure speakers for future events.

Education

• Syracuse University

  BS, Finance

  2005 — 2009

Skills

• Social Media Marketing
• Digital Media
• Microsoft Office
• Online Advertising
• Digital Strategy
• Social Media
• Facebook
• Social Networking
• SEO