Prateek Kaushik

Director - Ecommerce at ASICS India

Role: Director of Ecommerce at ASICS
Location: Delhi, IN
LinkedIn followers: 500 followers

General Business & ManagementView LinkedIn profile

About Prateek Kaushik

A Retail and E-commerce industry professional with more than 10 years of experience in Product, Buying & Merchandising, Retail Planning, Category Management, E-Commerce (both B2B and B2C), setting up New Business Verticals and delivering healthy P&L statements. Strong experience in building and managing large teams that deliver consistent results.

Experience

Director of Ecommerce
ASICS
Jul 2023 — Present · Gurugram, IN

Education

NATIONAL INSTITUTE OF FASHION TECHNOLOGY, KOLKATA
Bachelor of Fashion Design, Knitwear Design
2006 — 2010
Air Force Golden Jubilee Institute
CBSE
1994 — 2006
RMIT University
Bachelor of Arts - BA, Textile Design, Australian Endeavour Fellowship Scholar
2009 — 2009
Indian School of Business
Strategic Management, Retail Management
2019 — 2020

Contact information

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Work email
•••••@asics.com
Personal email
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Current company

ASICS Digital

Software Development · 130 employees · Founded 2016 · Boston, Massachusetts, United States

We are ASICS. And our five letters have meaning. ‘Anima Sana in Corpore Sano’ or a Sound Mind in a Sound Body. We’ve always believed in the positive benefits of movement. The ASICS Digital division was created in 2016 and is based in Boston, Massachusetts. Our goal is to build innovative digital technologies to better connect the ASICS brand to its consumers. We are responsible for the continued development of global e-commerce platforms, and other digital services that inspire people to live "Sound Mind, Sound Body." HISTORY Runkeeper, a leading mobile running app, was founded in 2008 and one of the first apps available when the app store launched that year. The app now has over 50 million users across 180 countries and is available in 12 languages including English, Spanish, French, Italian, German, Brazilian Portuguese, Japanese, Swedish, Dutch, Russian, Korean, and Simplified Chinese. ASICS Group acquired Runkeeper in March of 2016 as a piece of the brand’s 2020 growth plan to continue to drive global expansion and improve the Direct-to-Consumer (DTC) experience. ASICS has been dedicated to designing the most technically advanced footwear and athletic products in the world for over 60 years. In 1949, Mr. Kihachiro Onitsuka began his athletic footwear company (Onitsuka Co., Ltd.) by manufacturing basketball shoes out of his living room in Kobe, Japan. He chose the name ASICS for his company in 1977, based on a famous Latin phrase "Anima Sana In Corpore Sano", which when translated expresses the ancient ideal of "A Sound Mind in a Sound Body." ASICS was founded on the belief that the best way to create a healthy and happy lifestyle is to promote total health and fitness. ASICS products were introduced to the United States in 1977 and brought with them an incredible story of athletic performance and technical advancements.

asics.com

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About Prateek Kaushik

Experience

Director of Ecommerce

Education

NATIONAL INSTITUTE OF FASHION TECHNOLOGY, KOLKATA

Air Force Golden Jubilee Institute

RMIT University

Indian School of Business

Find verified contacts for anyone on LinkedIn