Katy Murphree

Experience

1. Event Manager

   ESPN

   Jun 2019 — Present · Boise, ID, US

   Execute marketing campaigns for all events including print, digital, broadcast, and social end to end• Service and execute all corporate sales partnerships, including the day-to-day management of accounts and sponsorship fulfillment activation• Develop branding initiatives for traditional/new media and monitor brand awareness • Lead all event planning and execution for the Potato Bowl, including gameday, Bowl Week events, Summer Retreat, Kickoff Ticket Luncheon, National Football Foundation events, and other special occasions• Provide quality customer service to all corporate partners, community partners and the selected universities/football programs• Work with the Potato Bowl governing body, Bowl Season, and other ESPN owned events on the coordination of broader marketing and community relations campaigns • Work closely on media interactions, press conferences, and developing media releases• Budgetary responsibilities in maintaining accurate records of expenditures and ensuring events stay under budget • Administrative roles in overseeing vendor payment, invoicing, and financial reporting • Contribute to the oversight of budgets concerning all events, marketing campaigns, and gifting• Recruit and manage all Event Operations Assistants and volunteers

Education

• Western Kentucky University

  Master of Science (M.S.), Recreation and Sports Administration

  2013 — 2014

• Western Kentucky University

  Bachelor of Science (BS), Sports Management

  2006 — 2010

Skills

• Sports
• Social Media
• Sports Marketing
• Public Speaking
• Baseball
• Event Planning
• Social Networking
• Sports Management
• Marketing
• Ticket Sales
• Customer Service
• Sponsorship
• Microsoft Office