Katy Long
Director of International Sales @Vintage Wine Estates
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WORK HISTORY
Director of International Sales @Vintage Wine Estates
Santa Rosa, CA, US
As the Director of International Sales at Vintage Wine Estates, I lead small and dynamic team overseeing the global distribution of our lifestyle, premium and luxury wine portfolio comprising 36+ brands across 40 markets. My role involves collaborating with cross-functional departments including logistics, supply chain, compliance, sales, and marketing to ensure seamless operations.Key Achievements:• Expanded market presence, driving sustained year-over-year revenue.• Implemented strategic sales and promotional initiatives, enhancing brand visibility and consumer engagement.• Fostered key relationships with international partners, ensuring sustainable and profitable business ties.• Leading a dedicated team, fostering collaboration and enhancing productivity.Responsibilities:• Execute international sales strategies aligned with company goals.• Collaborate with cross-functional teams to optimize operational efficiency.• Manage relationships across 40 global markets with distributors, importers, and key stakeholders.• Conduct market analysis for growth opportunities and emerging trends.• Oversee promotional activities, ensuring brand positioning and market differentiation.• Ensure compliance with international regulations and standards.• Lead negotiations for sales contracts and agreements.• Drive initiatives for sustainable business practices and profitability.
EDUCATION
New York University
Bachelor of Science (B.S.), Culture and Communications, magna cum laude
Culinary Institute of America
Associates of Occupational Studies, Culinary Arts/Chef Training
ABOUT KATY LONG
Dedicated to exploring the Wine, Spirits and Drinks industry in its many facets, from the lenses of marketing, hospitality, education, sales and production. My passion for wine has driven me to attain degrees in communications and culinary arts, as well as several wine and spirits certifications. My life-long goal is to share my enthusiasm for wine, food, and travel, while contributing to a like-minded team.
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