Katy Brecht

Head of Ticketing @Fulham Football Club

Manage the day to day ticketing business. Building and delivering both seasonal and match by match commercial strategies to maximise attendance and yield for all home matches. Providing leadership, guidance and support to the Supporter Centre to deliver exceptional customer service, ensuring the customer is at the centre of all that we do. • Direct report to Board as Head of, and responsible for all aspects of Ticketing for the football club.• Development and delivery of appropriate ticketing sales strategy.• Significant enhancement of customer service levels within the Ticketing team, motivating the team to build their skills and experience though coaching and performance management.• Development and monitoring of objectives for the Supporter Centre, including reporting on call statistics, booking fees and match-by-match KPIs, linked to the long term goals of the club and its commercial operations• Grow commercial revenues beyond ticketing through up-selling and cross-selling• Recruitment off all full time and casual match day workers for the Supporter Centre• Manage the Clubs relationship with key ticketing and CRM software suppliers to ensure the Club is at the forefront of ticketing technology.