Katrinka Suydam
Director, Brand & Product Marketing @Princess Cruises
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WORK HISTORY
Director, Brand & Product Marketing @Princess Cruises
Los Angeles, CA, US
Develop brand strategy and lead creative and promotional campaigns across consumer marketing platforms to drive brand awareness, brand engagement, media performance and revenue.
EDUCATION
Hamilton College
B.A., English
ABOUT KATRINKA SUYDAM
Marketing professional with senior-level experience in integrated marketing, brand marketing, marketing communications, partnership marketing, account direction, client services, customer experience, project management and content development.Leadership and success in the execution of brand marketing plans, communications strategy, content strategy, product promotion and creative initiatives to meet and exceed business goals. Expertise in cross-platform project integration, account management, creative development, business development, email and direct marketing, print production, web content, data analysis, digital strategy, user experience, event planning, music programming and executive production. Team player skilled in fostering cross-divisional relationships and implementing brand programs across marketing, creative, product, sales, production, tech and operations teams as well as managing marketing partnerships to create synergies and maximize business results. Specialties:Integrated MarketingBrand DevelopmentMarketing Communications (email, print, web, social)Marketing Partnerships and SponsorshipsAccount DirectionData - Consumer Insights Project ManagementBranded Content CreationBusiness and Sales StrategyGuest/User/Customer ExperienceExecutive Production + Music Programming
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