Katrina Najm
Vice President, Executive Social Media at Morgan Stanley
- Role
- Vice President, Social Media at Morgan Stanley
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Katrina Najm
Communications and digital marketing leader with expertise spanning social media, executive visibility, influencer marketing, media relations, events, and brand storytelling. 15+ years of experience advising C-level executives on communications strategy and execution for Fortune 500, high-performing companies. Recognized as a creative, collaborative team player and the go-to resource for high-impact, full-funnel cross-channel campaigns. Experience across a diverse range of industries e.g. tech, financial, healthcare, etc. Having lived and worked on three continents, I bring a global lens to my work and have run point on managing the global digital presence of one of the world’s largest professional services firms. I\'m a highly collaborative teammate with a growth mindset who likes to empower others.Frequent speaker on the marketing and social media circuit including PR Daily Conference - Media Relations + Measurement Conference and 2X speaker at Ragan Social Media Conference, with a passion for blending data + creativity to deliver measurable results. This year, I was honored to have been named B2B Social’s Rising 30 by Oktopost for emerging leadership in B2B social strategy. Under my leadership, my team at CDW was awarded a Drum Award for Best B2B Influencer Activation on TikTok, as well as Best Social Media Team by PR News for outstanding team performance and innovation in social.
Experience
Vice President, Social Media
Jan 2025 — Present
Education
Temple University
BA, Journalism, Public Relations and Advertising
Fox School of Business at Temple University
MBA, International Business
2008 — 2009
NYU School of Professional Studies
Crisis Communications and Reputation Management
2019 — 2019
École des Ponts Business School
International Business
2008 — 2009
Skills
- Digital Marketing
- Integrated Marketing
- Marketing Strategy
- Social Media Marketing
- Market Research
- Cross-Functional Team Leadership
- Marketing
- Internal Communications
- Social Media Communications
- Social Media
- Business Analysis
- Management
- Public Relations
- Advertising
- Strategy
- B2b
- Marketing Research
- Leadership
- Multi-Channel Marketing
- Linkedin Advertising
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