Katrina McGarty
National Account Executive at TEGNA
- Role
- National Account Executive at TEGNA
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Katrina McGarty
Experienced National Account Executive and Account Planning Manager with a demonstrated…
Experience
National Account Executive
Sep 2019 — Present · Detroit, MI, US
Seasoned National Account Executive responsible for providing advertising solutions utilizing both broadcast TV and digital campaigns through Premion. Experience in the following categories, but not limited to automotive, health services, quick service, legal, home improvement, and more.Responsible for negotiating and selling (broadcast & OTT via Premion) solutions to new/existing clients via advertising agencies or directly.Execute a high level of customer service by providing detailed reporting showing campaign performance, as well as providing additional insights for OTT solutions.Develop new sales opportunities to compliment client’s goals and objectives.
Education
Monroe County Community College
Associates
1998 — 2000
University of Michigan
Bachelor of Arts (BA)
2000 — 2002
Skills
- Digital Media
- Advertising Sales
- Media Buying
- Media Planning
- Interactive Marketing
- Advertising
- Direct Mail
- Creative Direction
- Strategy
- Mobile Marketing
- Online Advertising
- Digital Marketing
- Social Media
- Integrated Marketing
- Broadcast
- Creative Strategy
- Marketing Communications
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