Katherine Malick
Director, Client Strategy at PMG
- Role
- Director, Client Strategy at PMG
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Katherine Malick
Katherine is a seasoned marketing leader with proven success in crafting and leading impactful campaigns across D2C and B2B. Her career has thrived in both agency and in-house settings, where she’s honed her skills in developing powerful growth for global brands.She’s managed talented teams in the delivery of fully integrated campaigns for a diverse range of enterprise-level clients. Driven by a love of data, her expertise lies in leveraging analytics to inform carefully curated, full-funnel marketing strategies with proven success in boosting brand engagement and exceeding revenue goals, resulting in tenured partnerships. Outside of the office, she is deeply passionate about classical music and voice, having pursued a minor in Vocal Performance, participated in voice seminars globally, and performed in various venues around NYC.She prides herself not just on her professional skills, but also on her creativity, innovative spirit, and client-first mentality, aiming to blend data analysis with a forward-thinking approach to drive sustainable business growth and brand loyalty.Core competencies: • Client Development & Management• Integrated Media Strategy (Social, SEM, PMax, Branded Content, Programmatic Display/Video, Streaming Audio, OTT/CTV, Linear, Radio, Out-of-Home, Experiential, Influencers)• Team Leadership • Data Analysis
Experience
Director, Client Strategy
Aug 2025 — Present · New York, NY, US
Education
Mays Business School - Texas A&M University
Bachelor of Business Administration (B.B.A.), Marketing, minor in Vocal Performance
The Juilliard School
Extension Division, Voice and Opera
New York University
NYU Classical Voice Intensive, Classical Voice
Westminster Choir College
Florence, Italy Voice Seminar Abroad, Classical Voice
Skills
- Microsoft Excel
- Leadership
- Salesforce.com
- Web Design
- Budgeting
- Product Marketing
- Social Media Marketing
- Marketing
- Strategic Planning
- Public Relations
- Consulting
- Adobe Photoshop
- Social Media
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