Kat Christie
Marketing Director @Nearform | Founder | Increased website traffic by 48% and lead generation by 30% in 1st year | Pre-Compass & Redfin
- Role
- Marketing Director at Nearform
- Location
- Bellingham, WA, US
- LinkedIn followers
- 500 followers
About Kat Christie
WHO I AM I’m a leader and partner who thrives on human connection, kindness, empathy…
Experience
Marketing Director
May 2023 — Present
Drive all GTM efforts across content, email, social media, paid ads, events, and partner marketing both regionally in North America and global GTM efforts.• Craft, build and execute creative campaign efforts.• Increased web traffic by 23% in first 3 months through content, SEO, and UX improvements.• Boosted social media engagement by 65%, including a 45% uptick in post engagement.• Contributed to a 35% rise in qualified inbound leads.• Spearheaded a multi-channel global rebrand campaign across 5 business units in 6 months.• Built co-marketing programs with Vercel, Sanity, Cloudinary, and AI partners, influencing $1.1M in influenced pipeline through partner-aligned campaigns over 18 months.• Lead creation of a client-centric thought leadership program, increasing retention rates by 40%.• Lead content marketing strategy, increasing web traffic by 48% and lead generation by 30% in 1st year.• Manage a team of 3 with dotted-line leadership of 8 additional global team members.
Education
Central Washington University
Bachelor of Arts (B.A.), Marketing, Creative Writing, International Relations, Organizational Communications Management
2009 — 2012
University of Washington
Marketing, Growth & Digital Marketing
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