Katie Capp

About Katie Capp

Katie works on the Content Team at Starcom Worldwide. She is a graduate from Illinois State University, where she earned her Bachelor\'s Degree in Theatre (Acting and Directing) and a minor in Communications. She is an incredibly tenacious, eager, driven, and dedicated professional with a positive outlook and an excitable spirit. Katie is very passionate about creative thinking, innovation, and collaboration. She values teamwork, communication, and building strong and impactful relationships within all that she does. Katie has a wide variety of experience and is very knowledge with social media management, sales, non-profit organizations, event planning, project management, education, and the arts. She is a life-long learner and is always excited to continue growing, developing, and evolving.

Experience

1. Supervisor, Content

   Starcom

   Feb 2024 — Present · Chicago, IL, US

   Client: Novartis •Oversee branded content programs from brief to execution•Participate in ideation sessions and brief partners on what is required of them to fulfill brand objectives in the content space.•Understand all phases of the clients’ marketing objectives and provide media recommendations to deliver against these objectives.•Work closely with partner agencies and brand team to ensure content programs are in line with overarching strategies.•Participate in the development, execution, and stewardship/project management of publishing plans (print + digital + content). •Meet with vendors to stay on top of marketplace and cultivate relationships within the vendor community.•Prepare and present plans as needed, including: creative concepts, objectives, strategy, rationale, and all backup materials.

Education

• Deerfield High School

  High School/Secondary Diplomas and Certificates

  2011 — 2015

• Illinois State University

  Bachelor of Science - BS, Major: Theatre (Acting and Directing), Minor: Communications

  2015 — 2019