Katie France
Partner Engagement Coordinator
- Role
- Partner Engagement Coordinator at Aiphone
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Katie France
As a Partner Marketing Coordinator at Aiphone, I drive the success of B2B partnerships…
Experience
Partner Engagement Coordinator
Dec 2024 — Present · Redmond, WA, US
In this role, I support our sales and account management teams by driving engagement with B2B partners and industry publications. I coordinate joint marketing strategies, co-branding campaigns, partner onboarding, and public relations initiatives to enhance Aiphone’s industry presence.I collaborate with sales teams to create marketing strategies that drive partner engagement and business growth. I provide customized marketing materials and content to ensure alignment between sales goals and marketing initiatives.Working with B2B partners, I develop and execute co-branded campaigns and joint marketing initiatives that align with both Aiphone’s and partners’ brand guidelines. I assist with onboarding new partners, providing marketing support for product launches, partnership announcements, and ongoing engagement.I manage public relations efforts with industry publications to increase Aiphone’s market visibility. This includes helping develop press releases, articles, and media kits to support product launches and partnership announcements, while cultivating relationships with industry professionals and journalists for media coverage.I help create concise, engaging content for SEO-driven web pages and social media to boost Aiphone’s online visibility and engagement with B2B audiences.I assist with logistical and marketing support for webinars, trade shows, and partner events, helping manage promotional materials and event communications.I work closely with teams across Aiphone, including sales, product, and marketing, ensuring alignment and driving the success of our B2B partnerships and overall business objectives.With a collaborative mindset and strong relationship-building skills, I play a key role in Aiphone’s continued growth and success in the market.
Education
University of Portland
Bachelor of Business Administration - BBA, Marketing
Global Education Oregon in London
Liberal Arts Study Abroad Program in London, England
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