Katie Lechase

About Katie Lechase

Katie LeChase is a life sciences, healthcare and B2B tech-focused communications and marketing strategist with 16+ years of experience working hand-in-hand with organizations to develop overarching communications strategies that engage audiences and move people to action.Katie most recently served as a senior leader for Treble, as one on a leadership team of four to grow and scale the agency. She had previously been a leader on the San Diego team at 10Fold Communications. Prior to that, she was with Havas Formula\'s business technology and publicity divisions. Before joining Havas, Katie had developed and implemented PR and marketing strategies and tactics at Co-Communications. She also worked in New York as the PR manager for Rally.org, an online storytelling and crowdfunding platform based out of San Francisco. Katie started her agency career as an interim public relations account supervisor at Roberts Communications, where she worked closely with B2B, tech and healthcare clients to craft and implement communications plans. Katie spent the first four years of her PR career in the Public Relations Department at University of Rochester Medical Center (URMC). She created URMC’s first social media accounts in 2008 and went on to lead an institution-wide approach to social media policy and strategy, in addition to engaging in daily media relations and communications activities for Golisano Children\'s Hospital.Specialties: strategic communications planning, content development, content marketing, public relations, media relations, social media marketing, community engagement and management, internal communications, professional writing, blogging

Experience

1. Director of Communications

   Ispe

   Oct 2023 — Present

   I am responsible for developing, implementing and managing internal and external communication strategies to protect and further the Society’s brand, and in support and alignment with the organization’s strategic plan. In partnership with the Director of Marketing, I play a critical role in the organization’s ability to meet or exceed revenue targets for the full breadth of ISPE products and services, which includes conferences, webinars, training programs, and Guidance Documents, as well as membership growth targets and support of ISPE Foundation initiatives. I am responsible for all communication activities from development of strategic communication plans through all aspects of tactical execution, including campaign performance monitoring/reporting. My responsibilities also include managing and coordinating corporate communications including press releases, media relations, and the ISPE blog, iSpeak. Responsibilities extend to support for ISPE’s social media presence, include content marketing (social media, blog posts), and all email marketing and communications, as well as other modalities as warranted.

Education

• University of Rochester - Simon Business School

  N/A, Marketing

• Pace University

  MA, Adolescent Education in English

• Carnegie Mellon University

  MA, English

• Our Lady of Mercy High School

  Regents Diploma

• Skidmore College

  Bachelor's degree, English Language and Literature, General

Skills

• Leadership
• Marketing Communications
• Facebook
• Video
• Communication Skills
• Social Media Communications
• Social Media
• Publicity
• Social Networking
• Social Media Measurement
• Word
• Social Media Marketing
• Teaching
• Corporate Branding
• Editorial
• Corporate Communications
• Editing
• Public Relations
• Proofreading
• Media Relations
• Copywriting
• Journalism
• Crisis Communications
• Strategic Planning
• Advertising
• Powerpoint
• Video Editing
• Stories
• Publishing
• Blogging
• Research
• Social Media Outreach
• Integrated Marketing Communications Planning
• Copy Editing
• Microsoft Word
• Writing
• Nonprofits
• Newsletters
• Non-Profits
• Storytelling