Katie Cruz
Senior Account Manager @Cadent
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WORK HISTORY
Senior Account Manager @Cadent
Detroit, MI, US
Serve as post-sales lead for a $6M enterprise portfolio, partnering with sales and cross-functional teams to drive customer success outcomes and long-term value realization.• Lead execution and optimization of concurrent customer programs, prioritizing initiatives based on business objectives, performance data, and customer success plans.• Present regular customer performance reviews with senior stakeholders to guide optimization and strategic decision-making.• Identify and mitigate delivery risks across adoption, performance, and timelines by aligning platform capabilities to customer priorities, protecting outcomes, satisfaction, and long-term retention.• Selected to lead on a top strategic account ($4M+ annual revenue), managing complex international campaigns, regional stakeholders, and regulatory considerations.• Drove $3M in incremental revenue by identifying adoption gaps and recommending new solutions aligned to customer goals, while reducing cost-per-outcome year over year.Representative enterprise clients: Eli Lilly, Toyota, Nikon, Unilever, Air Canada, Sephora, LVMH, and H&M
EDUCATION
Miami University
Bachelor of Arts (BA)
ABOUT KATIE CRUZ
Senior Account & Customer Success Manager with 6+ years of experience owning post-sales delivery for strategic, high-value customers. I manage multi-million-dollar portfolios, partner with senior stakeholders, and drive adoption and measurable outcomes through data-driven execution and customer success planning.
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