Katie Lilley
- Role
- Managing Product Manager at Amazon
- Location
- Redmond, WA, US
- LinkedIn followers
- 500 followers
About Katie Lilley
Experienced Senior Strategy Manager with a demonstrated history of working in the tech…
Experience
Managing Product Manager
Oct 2021 — Present
Managed Amazon’s Advertising Product Marketing team to drive advertising participation across the seller lifecycle, ranging from launch assistance, retention, and possible reactivation. Was an individual contributor for 1.5 years; given strong performance, was promoted in October 2021 to manager, leading the entire team of product marketing managers, market managers, and business analysts. Drove deep dives, large-scale programs, and lead high-impact initiatives to help Amazon hit $31B in 2021 ad revenue (2021) at a fast pace, as Advertising revenue is up +32% YoY as of Q4 2021. Mined large amounts of data and used statistical analysis to extract useful product and customer journey insights. Presented quantitative data analysis and data mining findings to the organization, which helped keep others supported and informed, and ultimately enabled others to better execute on product or resourcing decisions.
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