Katie Key
Fractional CMO | Aligning Strategy, Systems & Revenue for B2B Growth
- Role
- Founder & CEO at Jks Digital
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Katie Key
I am a results-driven Strategy, Technology, and Operations Leader with over 20 years of progressive experience in developing and implementing innovative marketing strategies. My expertise lies in building scalable processes and collaborating with technology teams to launch and manage various components of the marketing tech stack and analytics strategy. I specialize in creating modern marketing engines for growth and enhancing the effectiveness and efficiency of marketing operations, programs, and platforms.I have been recognized as a thought leader in the industry, with keynotes and panel leadership roles at prominent conferences such as IBM Marketing Conference.I am always eager to collaborate and explore new opportunities to contribute to the success of marketing & eCommerce within an organization.
Experience
Founder & CEO
Nov 2023 — Present · Nashville, TN, US
Understanding the market, growing brands, creating winning strategies and campaigns, & providing just kind service for full client transparencyDedicated to empowering your business with innovative digital solutions uniquely tailored to your needs. Whether it\'s eCommerce, consumer-facing applications, digital marketing, or analytics, our mission is to leverage our extensive experience to help you achieve exceptional growth and success.
Education
Middle Tennessee State University (MTSU)
Bachelor of Science (BS), Business, Management, Marketing, and Related Support Services
Skills
- Project Implementation
- Visual Basic
- Integration
- Project Planning
- Sql
- Visio
- Data Warehousing
- Mysql
- Testing
- Sharepoint
- Process Improvement
- Software Documentation
- Sdlc
- Oracle
- Requirements Analysis
- Requirements Gathering
- Project Management
- Xml
- Database Design
- Agile Methodologies
- Marketing Management
- Market Analysis
- Management
- T-Sql
- Business Intelligence
- Business Analysis
- Troubleshooting
- Javascript
- Software Project Management
- Software Development
- Scrum
- Product Marketing
- Databases
- Html
- Drools
- Quality Assurance
- Microsoft Sql Server
- Marketing Strategy
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