Katie Fox

Director of Sales Task Force @Crestline Hotels & Resorts

El Segundo, CA, US

Residence Inn Los Angeles LAX/El Segundo- Responsible for top line revenue for 150 room extended stay airport Marriott Hotel- Develop fully integrated Sales and Marketing plan that adequately defines targeted efforts to achieve goals of hotel- Contribute in weekly revenue calls with GM and RM to successfully implement rate strategies, forecast for pace appropriately and manage channels accordingly- Foster other departments in order to drive greater sales efforts through creative methods (i.e. creating a Front Desk Incentive program, etc.)- Experience with Kalibri to uncover and share shift accounts currently booking in the Comp Set by offering rates and amenities in line with their needs while emphasizing the Marriott brand- Coach and mentor Sales Coordinator to learn and practice some duties of a Sales Manager and DOS- Main driver of Group and Negotiated segments by soliciting and contracting Group and Business Transient segments- Active partner with local Chamber of Commerce, attending applicable networking and community events in order to penetrate new companies/contacts for target segments- Analyze STR information and ensure we are capturing fair share or greater- Began position during COVID-19 pandemic in June 2021, when hotel was without current or future group business on the books, successfully partnered with businesses, organizations, and leisure groups to bring in over $500k in group business for hotel by end of year- Finished 20•••57% to sales goal- Finished 20•••34% to group sales goal- Helped lead hotel in partnership with GM and RM to increase 2023 YOY ADR/Occ by over 4%, increasing overall revenue by 9%- Departed from role and left hotel at 113% to total YE sales goal in October 2024- Was offered and accepted role reinstatement in March 2025 on a remote basis- Finished 2025 Q2 112% to sales goal- Responsible for various DOS Task Force assignments within company at other sister properties.

University at Albany

Bachelor of Arts - BA, Psychology

Herkimer County Community College

Associate of Science - AS, Sport and Recreation Management