Katie Eyton

Chief Ethics and Compliance Officer @Omnicom Media UK

London, GB
MOBILE NUMBERS
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WORK HISTORY

Oct 2020 — Present

Chief Ethics and Compliance Officer @Omnicom Media UK

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London, GB

EDUCATION

1995 — 1998

The University of Reading

BA, Hons

SKILLS

Real-Time BiddingAdobe Marketing CloudWeb AnalyticsIntegrated MarketingNew MediaOnline AdvertisingOmnitureAffiliate MarketingProgrammaticDoubleclickSemTag ManagementComscoreCampaign ManagementDmpRich MediaTechnologyP&L AnalysisContract NegotiationDigital MediaMedia StrategyAdvertising SalesSearch AdvertisingGoogle AdwordsAd NetworksSupplier NegotiationOnline MarketingDisplay AdvertisingSEOGeneral Data Protection Regulation (Gdpr)New Business DevelopmentMarketing TechnologyDigital MarketingDirect ResponseEfficiencyAdvertisingAd ExchangesMobile AdvertisingData StrategyStrategy

ABOUT KATIE EYTON

Responsible for Ethics and Compliance at Omnicom Media Group UKWorking with agency and client teams to ensure that both regulatory factors and wider ethical considerations form part of our product development process, as well as creating solutions to help clients evaluate data protection risk in the digital marketing space. Chair of OMG’s Data Ethics Board, which focuses on navigating the ethical questions arising from the use of data within the marketing ecosystem as well as ethical oversight which goes beyond legislative compliance to consider consumer attitudes and impact on brand reputation.

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Katie Eyton — Chief Ethics and Compliance Officer at Omnicom Media UK in London, GB | Unifers